Stock Gifts
Since its inception in 1917 – with the experimental broadcast license 9XM – Wisconsin Public Radio has been committed to strong, independent and meaningful public radio in Wisconsin. Today, Wisconsin Public Radio continues to adhere to those foundational principles. Thanks to this philanthropic support from donors, WPR is a strong public radio service, delivering reliable information, independent journalism, meaningful conversations and curated music to you and more than 400,000 fellow listeners. Thank you for your vital commitment to making WPR’s invaluable content available to all, on the radio, online and in our communities.
Your gift of stock helps support the news, music and talk shows you enjoy each day. You’ll also receive a two-fold tax savings if your stock was held for more than 1 year:
- You'll receive a tax deduction based on the full fair market value of your stock on the date of your gift.
- You won’t pay capital gains tax on the increase of your stock’s value.
To donate stock to Wisconsin Public Radio, you or your broker can contact The Gehler Luedke Group (a Robert W. Baird Investment Advisor), contact info below. When making a gift of stock, we kindly ask that you:
- Please ask your broker to include your name on your gift of stock.
- Please also notify us at 800-383-9772 or membership@wpr.org so we can more effectively process your gift and send you an official acknowledgment letter.
- If you are donating mutual fund shares from a mutual fund company, please call Megan Mitby at The Gehler Luedke Group, a Baird Financial Advisor, at 608-830-3500 before making your gift.
| Our Broker: |
Baird
The Gehler Luedke Group
Attn: Megan Mitby
|
|
608-830-3500 |
|
8000 Excelsior Drive Suite 302 |
|
Madison, WI 53717 |
| Our Account Name: |
Wisc Public Radio Assoc Inc. |
| Our Account #: |
8748-9258 |
| Our DTC #: |
0547 |
Thank you for investing in the programs that you enjoy on Wisconsin Public Radio!