One of the biggest intellectual property cases of the last decade took place between the makers of Barbie, and the makers of rival dolls, Bratz. Barbie had been on the market since the 1950s, and had become an icon around the world. In the 2000s, Bratz, who had an urban sense of style, an attitude, and "a passion for fashion," were the first dolls to provide any real competition for Barbie. We talk to a lawyer who researched the case about the battle between two companies and two different visions of girlhood.
Tell us what you think at 800-642-1234. Do you remember playing with these dolls?Do you have kids that still play with them? Tell us what you think they symbolize in our culture.
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