Donate
Search wpr.org
Banner with snowy tree branches in the background, text reads WPR is powered by people like YOU and a yellow Donate Now button.

U-W Logo Licensing Conference

By

U-W Madison earns a million dollars a year from licensing agreements with companies that make clothingthat carry the U-W logo. Improving working conditions for the people who make the official Badger apparel is the focus of a conference that begins Wednesday in Madison.Gil Halsted reports…

Text over a snowy forest background reads: WPR is powered by people like you. Lets keep it strong together! Donate Now with a yellow donate button.

News with a little more humanity

WPR’s “Wisconsin Today” newsletter keeps you connected to the state you love without feeling overwhelmed. No paywall. No agenda. No corporate filter.

This field is for validation purposes and should be left unchanged.

Wisconsin Public Radio, © Copyright 2026, Board of Regents of the University of Wisconsin System and Wisconsin Educational Communications Board.

Related Stories