What Does Ryan Braun’s Suspension Mean From An Economic Standpoint ?


Fans’ reactions to Milwaukee Brewers star Ryan Braun’s suspension may cause a financial impact for not only the team, but also the regional economy.

The Milwaukee Brewers work hard to build a unique relationship with their fans. Saint Norbert’s College economics professor Kevin Quinn says Ryan Braun’s suspension caused damage in that relationship. While Quinn says he doesn’t think anyone holds the team responsible, the fans are feeling betrayed. That may mean a financial impact for the Brewers and for the region.

“I’m not going to say that it’s going to be an economic collapse of the five-county area, but it will be noticeable especially in the areas around the ballpark,” says Quinn.

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Gauging the effect of the suspension will he hard. Attendance numbers were already down because of injuries and the team’s performance. Bob Lieb, a managing member of Lieb Advisors, thinks those two factors will have the biggest effect on attendance.

“Will Braun’s suspension have an impact on that? Not so much this season,” says Lieb.

Lieb says at this point, it’s unclear what will happen to merchandise sales. He says fans may shift to other players or buy fewer items.

Meanwhile, the Brewers can’t say enough about their fans. In a written statement, chief operating officer Rick Schlesinger said their support and loyalty was greatly appreciated.

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