Wisconsin Cult Brands, Debate Over Gray Wolves, The Days After A Cancer Diagnosis

Air Date:
Heard On Central Time
Harley-Davidson
Keith Srakocic/AP Photo

Certain products and brands in Wisconsin have an intensely loyal following. We look into why some “cult brands” have staying power. We also talk with a health care reporter about the challenging decisions she faced after a cancer diagnosis. Plus, a look at the debate over delisting the gray wolf from the federal endangered species list.

Featured in this Show

  • Which Brands Wisconsinites Love To Love

    While brands can try many things to attract more customers, what catapults a company from being well liked to being a cult brand is a bit of a mystery. We talk about several popular Wisconsin brands — Kwik Trip, Pabst Blue Ribbon and Harley Davidson– and their established fan-bases.

  • The Debate Over Whether Gray Wolves Should Be Listed As Endangered Species

    The debate over whether gray wolves should be listed as a federal endangered species is almost two decades long. Farmers and hunters have seen livestock and hunting dogs killed, but conservationists and some tribal members think their protection continues to be important. We look at a new investigative piece on the issue.

  • Dealing With The Decisions A Cancer Diagnosis Brings

    We’re joined by a health care reporter who says her job couldn’t prepare her for the tough choices she had to make when she was diagnosed with breast cancer. She shares which decisions were the most challenging and where she’s looked for direction.

Episode Credits

  • Kealey Bultena Host
  • Natalie Guyette Producer
  • Rachael Vasquez Producer
  • Dean Knetter Producer
  • Tom O'Guinn Guest
  • Rich Kremer Guest
  • Alexandra Glorioso Guest